VMware streamlines partner program to drive growth
Attendees at this week’s VMware Partner Exchange (PEX) 2014 in San Francisco were greeted with a number of welcome updates, including a major channel refresh meant to make things a little simpler for software vendors, service providers and distributors selling virtualization software.
“The enhancements we are making to our award-winning partner program are designed to make it simple for partners to continue to grow their business with us in a way that is consistent, predictable and profitable,” commented Dave O’Callaghan, the head of VMware’s Global Partner Organization. “VMware Partner Exchange will empower partners with actionable, real-world insights, strategies, and tools to deliver business value and gain a competitive advantage, as together we ‘master the new reality’ of IT.”
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