VMware Airwatch Express – MDM for the masses

VMware launched a new edition of VMware Airwatch, VMware Airwatch Express. In this article I will discuss what VMware Airwatch Express is all about and why I think it is a good idea to launch this.
Wouldn’t it be great if every company could have the ability to manage their devices, company owned or BYOD? For a lot of smaller companies the costs and complexity of a full blown MDM solution is a bridge to far. Mobile device management is such a core functionality that any organisation should have access to, to offer needed functionality these days.
Why is MDM a bridge to far?
You might wonder why is the VMware Airwatch Express edition needed, why aren’t organisations not deploying full blown MDM solutions? The simple answer is that;
- The setup of a full blown MDM solution is thought to be complex and hard to do
- Organisations don’t have the resources to maintain the devices they would manage
- A full blown MDM solution is to costly
We can debate whether these points are valid points but if organisations think like this vendors need to find a solution to get them over the bridge so to say.
How is Airwatch handeling these concerns?
Read the entire article here, VMware Airwatch Express – MDM for the masses
via Rob Beekmans.net