Is GDPR More About PR Than Data Protection? Ivanti Chief Technologist EMEA Simon Townsend Responds
Simon Townsend joined what is now the Ivanti team when Landesk acquired AppSense last year. But Simon’s been around the IT industry for almost 20 years now. That perspective gives him a refreshing take on one of the industry’s most talked-about developments: the General Data Protection Regulation, or GDPR. Due to take effect on 25 May 2018, the GDPR is intended to protect the private and personal data of every European Union (EU) citizen everywhere. Companies that violate the regulation are subject to significant fines, even if those companies are based outside of the EU.
Simon, can you summarize the key points of the GDPR, please?
As many have likely already heard and read repeatedly, come May 2018, the EU General Data Protection Regulation, or GDPR, comes into force. If you have read most of the information available you will also know why it is coming into force, and who it affects – basically, every EU citizen and every business that does business with EU citizens.
Specifically, organisations that do not demonstrate they are protecting Personally identifiable information (PII) will be fined somewhere between four percent of their annual revenues or 20M Euros, whichever is higher. These fines are significantly higher than anything we have seen in the past, and these fines alone provide enough “punch” to make any organisation or CIO consider a change in how data is processed and protected.
Thanks, Simon. Now, what has the run-up to the scheduled GDPR implementation date looked like to you? Does it remind you of other industry events?
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via the fine folks at Ivanti.