Home Data Center Ever Thought About Competing on Latency? Try Cutting It by 37%. (New Report & Infographic)

Ever Thought About Competing on Latency? Try Cutting It by 37%. (New Report & Infographic)

Ever Thought About Competing on Latency? Try Cutting It by 37%. (New Report & Infographic)

Mahwah, New Jersey, located just over 30 miles from Wall Street, is home to a 400,000 square foot fortress: the NYSE Euronext data center. Fun fact: The town’s name originates from the Lenape word “wawewi,” which means “Place Where Paths Meet.” It’s an apt name, even if in 2015 we’re talking virtual paths meeting.

The action has migrated from the physical trading floor to the virtualized data center. Within the facility NYSE has set aside 60,000 square feet as a colocation space for hedge funds and investment firms engaging in high-frequency trading (HFT). It offers “the ability to collocate equipment in an environment designed for continuity, high security and fairness.” In the interest of this fairness, and per the dictates of the US SEC, every fiber optic cable connecting the colocation customers’ hosts to the network is exactly the same length. What’s interesting is that this hasn’t leveled the playing field so much as moved the field elsewhere—these companies subsequently do everything they can to reduce latency within the host. (You can read more about the “micro-second market” here.)

Read the entire article here, Ever Thought About Competing on Latency? Try Cutting It by 37%. (New Report & Infographic)

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