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Citrix Service Provider Program Awards Partners for Outstanding 2014 DaaS Achievement


Today at Citrix Summit, Citrix announced the recipients of the Citrix Service Provider partner awards presented at a reception on January 12, 2015 in Las Vegas. The awards recognize the 2014 achievements of Citrix Service Provider partners based on overall Desktops-as-a-Service (DaaS) revenue growth, customer satisfaction, technology implementations, thought leadership and marketing achievements.

At the service provider reception sponsored by Cisco, Citrix recognized the selected award winners in three categories: Simplified Innovations for Partner Visionary, TekLinks for Marketing Excellence and ADN – Advanced Digital Network Distribution GmbH for the Distributor award.

Partner Visionary Award Highlights

Nominees in the Partner Visionary category demonstrated outstanding vision and thought leadership, and applied the Citrix Service Provider reference architecture to deliver a highly scalable DaaS solution. The Partner Visionary award winner was Simplified Innovations, based in Baltimore, MD. Taking a cloud-based approach, Simplified Innovations has combined Citrix technologies that include XenDesktop, XenApp, NetScaler, CloudPortal Services Manager and Podio to deliver business-ready workspaces that are optimized for certified public accounting (CPA) firms.

In the seven years since its creation, Simplified Innovations has become nationally recognized for delivering powerful CPA and accounting applications and technology, and company experts have been selected to speak at local and national industry conferences. With its small, but highly-skilled staff, Simplified Innovations delivers secure, customized accounting workspaces to hundreds of users spread across the United States. The firm has built a loyal following among accounting firms by delivering the complex accounting applications its customers need, while easing the burden of managing that technology.

Marketing Excellence Award Highlights

Citrix Service Provider partners in this category have successfully built a unique market focus and have innovatively driven execution, demand generation, external communication activities and customer satisfaction. The Marketing Excellence award winner was TekLinks, headquartered in Birmingham, AL. TekLinks drove DaaS subscriber growth with a marketing plan that embraced digital and social, media, search engine optimization marketing (SEO/SEM), video and traditional marketing.

With a healthcare vertical focus, TekLinks teamed with independent software vendor Greenway Health to offer secure hosted electronic medical records and electronic health records (EMR/EMH) software directly to physician practices, moving patient data to the powerful TekLinks cloud. TekLinks marketing and compelling workspaces have placed the firm among just 12 service providers listed on all three major industry rankings in 2014, including the MSPmentor 501, Talkin’ Cloud 100 and Solution Provider 500. A Diamond Validated Citrix Service Provider, TekLinks combines Citrix XenDesktop, XenApp, NetScaler and CloudPortal Services Manager in an implementation based on the Citrix Service Provider Reference Architecture.

Distributor Award Highlights

In 2014, Citrix Service Provider program distributors drove tremendous growth through educating Microsoft Service Provider License Agreement (SPLA) partners regarding the compelling value of adding Citrix hosted business-ready workspaces to their existing customer base to fuel new revenues and acquire new customers. The Distributor award winner is ADN – Advanced Digital Network Distribution GmbH, based in Bochum, Germany. ADN is focused on driving solid growth from its most productive partners. By compiling a broad portfolio of service provider license programs under the label “Cloud für Systemhäuser” centered on the Microsoft SPLA program, ADN supported partner efforts to create differentiated business-ready workspace offerings.

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